Insights of Business Research (IBR) is an international, peer-reviewed, open-access journal dedicated to advancing knowledge in all areas of business and management. Published semi-annually online by Academic Horizon Publisher (AHP), IBR serves as a dynamic platform for scholars, practitioners, and policymakers to share innovative research, theoretical insights, and empirical findings that shape the future of business.
IBR covers a broad spectrum of business disciplines, including but not limited to:
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Management & Strategy – Leadership, organizational behavior, corporate governance, project management
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Marketing & Consumer Behavior – Digital marketing, branding, market analytics, AI in marketing
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Finance & Economics – Investment, financial markets, behavioral economics, econometry
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Entrepreneurship & Innovation – Startups, business models, disruptive technologies, digitalization, green innovation
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Sustainable & Supply Chain & Business Operations– Sustainable supply chain and logistics management, AI in business operations and sustainability, Industry 4.0/5.0
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Human Resources & Workplace Dynamics – Talent management, diversity equity and inclusion, AI in HR
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International Business & Globalization – Cross-cultural management, trade policies, business collaboration and growth
The journal welcomes interdisciplinary research that bridges business with technology, social sciences, and policy studies. It particularly encourages studies addressing contemporary challenges such as digital transformation, sustainability, ethical business practices, and economic resilience.
IBR publishes original research articles, comprehensive reviews, case studies, short communications, and theoretical perspectives. There are no strict length restrictions, allowing authors to present their work in sufficient detail while maintaining academic rigor.
By promoting open-access scholarship, IBR aims to foster global collaboration among researchers, industry leaders, and policymakers. The journal emphasizes practical relevance, methodological robustness, and innovative thinking to drive impactful business solutions.
